The Small-School Coach Who Stays

Coach Marcus Rivera is a rising star in the college football world. He’s spent six seasons building a once-forgotten FCS program into a serious conference contender. He’s beloved by his players, respected by the town, and known for his no-flash, all-heart recruiting. Then the offers come. Two Power 5 schools make him life-changing proposals salary bumps, NIL war chests, and media attention. But leaving would gut the program and leave behind the kids he promised to develop.

Coach Rivera is torn until he hears about Dubmans DAO. With the help of a school-aligned DAO proposal, Dubmans offers NIL backing for his returning players, recruitment incentives, and a personal tokenized coaching contract that gives him long-term upside tied to the programs success. He stays. The story makes headlines: 'Underdog Coach Turns Down P5 Offer Doubles Down with Dubmans.' The school rides the momentum to their first playoff win in 20 years.