The Overlooked Star (Title IX Edition)

Jada Ross is a senior outside hitter for a mid-major Division I women’s volleyball team. She leads her conference in kills, is on the Deans List, and has pro-level talent but when NIL season rolls around, she hears nothing. All the schools NIL deals are focused on men's football and basketball. Despite her excellence, she’s invisible to boosters and brands. She’s not bitter just tired. She wants a shot to build her brand and support her family.

One day, Jada’s coach tells her the school is partnering with Dubmans DAO. She learns that Dubmans has a Title IX smart contract reserve that ensures a percentage of NIL funds go to women’s sports. The community proposes to sponsor her and mint her first athlete NFT. That DAO vote changes everything. Now Jada is a Dubmans NIL athlete, her story goes viral, her NFT sells out to volleyball fans and alumni, and she finishes her season and degree backed by people who saw her worth.